Kenny Elcock serves as BNC’s director of engineering and operations. He is a master of systems integration, and Kenny designed a network for BNC that pushes beyond the comfortable limits of today’s technology to create a new way of delivering news content and a new kind of television viewer. A native of Trinidad and Tobago, Kenny grew up in the Virgin Islands working for his family-owned cable television system. After graduating from Purdue University with a degree in electrical engineering technology, Kenny has spent the past two decades serving as director of engineering and operations for major broadcast affiliates in the Atlanta, Indianapolis, and Hawaii markets. He holds professional certifications in broadcast engineering, senior television engineering, and motion picture television engineering. Kenny built BNC’s operating systems using principles from new theories of systems engineering that are based on work flow, rather than equipment choices, so that production needs are top priority. Constructing and integrating a variety of equipment brands, software platforms, and delivery protocols allows Kenny to customize BNC’s programming and services so the network can offer an enriched viewer experience and meet growing audience demand for more interactivity, like real-time on-screen dynamic polling, interactive advertising, and more.
Knowing that his goal is to build network systems that deliver the best quality programming to BNC’s target audience of African Americans and not just systems using the latest, greatest bells and whistles, Kenny keeps his eyes on the prize. He explains that his network design incorporates high-quality production with the greatest level of interoperability, interactivity, and versatility because he understands there is an entire generation of African American Millennials who access programming through non-traditional platforms.